Magazine Front Cover Analysis

Masthead

The Title "Empire" Is very large at the top of the front cover and is in red so that it stands out and you can clearly read the title and that it does not blend in with the background too much, This is a very common color for magazine front covers because it does make the title stand out and if you were to make the title black it may blend in with that background and may not have the desired effect in terms of standing out on the shelf.

Copy

The other text around the poster is also quite bold so that it is easy to read and also that is creates dramatic effect so for example the "I am legend" is two colors and has smoke and fade around it to make it look dramatic. The other text also is dramatic to fit in with the theme of the front cover and to also have a brief over view of whats in side the magazine to try and persuade people to buy the magazine.

Puff

The puff on this front cover is quite minimal and is the same color as some of the other text but still stands out, the effect it has is it is trying to get across a message about what is in the magazine and due to the text being on a red rectangle it does stand out.

Skyline

The skyline for this front cover is very bold and because it is placed above the red title of the magazine it stands out, it also keeps the theme of being dramatic and is in the a similar design as the "I am legend" text on the poster.

Three Colour Rule

The three colours on this front cover are Red, White and Black. The text is in read allowing it to stand out from the other colours. Also these are colours normally associated with an apocalyptic film. The reason the three colour rule is used is because if you were to have multiple different colours the magazine could start looking confusing and unprofessional where as three colours with a colour that stands out looks a lot more professional and is a lot more effective.